How the Threads Algorithm Works: Complete Breakdown in 2026
Detailed analysis of the Threads algorithm: what factors affect reach, how to get into recommendations, and what reduces post visibility.
Understanding the algorithm is the key to success on any platform. In this article, we'll break down how the Threads algorithm works, what signals it considers, and how to optimize content for maximum reach.
Main Ranking Factors
The Threads algorithm considers many signals: 1. Engagement (likes, comments, reposts, saves) 2. Speed of engagement in the first minutes 3. Time spent on post 4. Relationship between author and reader 5. Content relevance to user interests 6. Content freshness
How to Get Into Recommendations
To get into the recommendations feed, it's important to: - Get high engagement in the first 30-60 minutes - Provoke comments and discussions - Create content that people save - Use current topics and trends - Maintain a high completion rate (for long posts)
What Reduces Reach
The algorithm may lower visibility of posts that: - Contain external links in text - Look like spam or engagement farming - Receive many hides or reports - Use prohibited or borderline content - Are published too frequently (more than 5-7 posts in a row)
Role of Social Connections
Threads actively considers your social graph: - Posts from accounts you interact with are shown more often - Comments from popular accounts increase visibility - Mutual follows and active communication strengthen connections in the algorithm
Content Optimization
Practical tips for working with the algorithm: 1. Start posts with a hook that will stop the scroll 2. Ask questions to stimulate comments 3. Post during peak activity hours of your audience 4. Reply to comments quickly 5. Create threads to increase time on post
Conclusion
The Threads algorithm is constantly evolving, but the basic principles remain unchanged: create valuable content that drives engagement, and maintain active interaction with your audience. Treddy will help you create algorithm-optimized content based on analysis of successful posts in your niche.